Events Marketing

We are looking for an experienced, metrics-driven Associate – Event Marketing to lead, scale, and elevate BrowserStack’s global event presence. In this role, you will take full ownership of our event lifecycle across different formats ranging from in-person events to flagship virtual summits and webinars. You will serve as a strategic partner to Sales, Product Marketing, and Demand Gen/ABM teams to turn live and virtual experiences into predictable revenue engines.

Responsibilities

• Global In-Person Events**:** Plan, manage, and execute physical event programs globally across different formats tailored for the developer/QA audience.
• Logistics & Vendor Management: Oversee end-to-end event operations across time zones, including venue sourcing, contract negotiations, AV/technical setup, swag distribution, and local vendor coordination. Take ownership of event metrics that drive great customer experience.
• Driving Virtual Webinars/Campaigns**:** Play a pivotal role in leading end-to-end execution of virtual events and webinars from ideation, content creation, speaker sourcing, managing on day event logistics to post event details.
• Track and report event performance metrics keeping close eye on parameters associated to Revenue/Opportunity attribution.

Requirements

• 4+ years of dedicated experience managing end-to-end in-person and virtual events preferably within a fast paced B2B SaaS/ developer-tech company.
• Ability to work independently in planning, managing and executing different format events as per timelines.
• Proven Ability to switch between virtual webinars/summits and executing high-touch in-person field events across international markets
• Content writing skills- proven ability to understand target audiences to ensure relevant and impactful event messaging that connects product requirements with overall campaign/event objectives (must have)
• Vendor negotiation skills- ability to work with multiple vendors and negotiate on pricing to ensure budgets are optimized and aligned as per event metrics.
• Stakeholder management - work with multiple stakeholders internally and externally to drive campaign objectives.
• Analytical mindset - ability to track important KPI related to events that helps in driving better customer experience and attribution to revenue/opportunity
• AI Mindset- Effectively use AI tools to enhance the quality and pace of work in every day activities.

Benefits

• Medical insurance for self, spouse, upto 2 dependent children and Parents or Parents-in-law up to INR 5,00,000
• Gratuity as per payment of Gratuity Act, 1972
• Unlimited Time Off to ensure our people invest in their wellbeing, to rest and rejuvenate, spend quality time with family and friends
• Remote-First work environment that allows our people to work from home
• Remote-First Allowance for home office setup, connectivity, accessories, co-working spaces, wellbeing to ensure an amazing remote work experience