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Dialpad
Actively hiring

Field & Events Marketing Specialist

Workplace
Remote / On-site
Commitment
Full-time
Seniority
Junior
Posted
Location
Austin, United States

We are seeking a Field Marketing & Events Specialist to support the planning, execution, and measurement of webinars, account-based marketing initiatives, field programs, and in-person events. This execution-focused role will primarily support webinar and ABM program delivery in partnership with the Field Programs & ABM Manager, while also providing coordination and administrative support to the broader regional marketing team. You'll work closely with Marketing, Sales, and other cross-functional partners to create well-coordinated, engaging programs that help generate pipeline, deepen customer relationships, and advance go-to-market goals.

Responsibilities

  • Support the planning and execution of webinars, digital panels, workshops, and other online experiences.
  • Manage webinar logistics, including timelines, registration, speaker coordination, audience communications, platform setup, run-of-show documentation, and post-event follow-up.
  • Support ABM program execution through account-list coordination, campaign logistics, meeting preparation, outreach support, attendee and account follow-up, and program documentation.
  • Partner with the Field Programs & ABM Manager and cross-functional stakeholders to coordinate activities against account priorities and pipeline goals.
  • Support regional and corporate field marketing programs and in-person events.
  • Provide pre-event and onsite support, including venue coordination, registration, attendee experience, materials, SWAG, catering, vendors, and day-of logistics as needed.
  • Support event planning, marketing tracking, timelines, communications, promotional assets, attendee follow-up, and post-event wrap-up.
  • Coordinate with Account Executives and SDRs to support event outreach, attendance, follow-up, and sales alignment.
  • Maintain event calendars, project plans, budgets, status trackers, vendor communications, purchase-order and invoice documentation, and program files.
  • Support scheduling, meeting preparation, notes, action-item tracking, team communications, and other administrative activities that improve marketing execution.
  • Provide project coordination and executional support for broader marketing initiatives and team priorities as needed.
  • Help organize shared resources, templates, processes, and documentation to improve the internal stakeholder experience.
  • Track event and program performance, attendance, engagement, account activity, and follow-up actions; support reporting on program results.
  • Maintain accurate program and attendee information across relevant marketing and CRM systems.
  • Identify opportunities to streamline processes, improve operational efficiency, and enhance the attendee and internal stakeholder experience.

Requirements

  • 2+ years of experience in field marketing, event marketing, ABM, webinar production, program coordination, marketing operations, sales, or a related role.
  • Experience supporting webinars, virtual events, field marketing programs, or in-person events.
  • Exposure to account-based marketing concepts and sales-aligned marketing execution.
  • Strong organizational and project-management skills, with excellent attention to detail.
  • Ability to manage multiple priorities, stakeholders, and deadlines in a fast-paced environment.
  • Strong written and verbal communication skills.
  • Strong administrative and coordination skills, including the ability to maintain trackers, documentation, calendars, and budgets.
  • Experience working cross-functionally with marketing, sales, and external vendors.
  • Willingness to support onsite events and travel as needed.

Benefits

  • Competitive salary, comprehensive benefits, and real opportunities for growth
  • We believe in investing in our people. Dialpad offers competitive benefits and perks, cutting-edge AI tools, and a robust training program that help you reach your full potential. We have designed our offices to be inclusive, offering a vibrant environment to cultivate collaboration and connection. Our exceptional culture, repeatedly recognized as a Great Place to Work, ensures that every employee feels valued and empowered to contribute to our collective success.