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Dialpad
Actively hiring
Field & Events Marketing Specialist
- Workplace
- Remote / On-site
- Commitment
- Full-time
- Seniority
- Junior
- Posted
Location
Austin, United States
We are seeking a Field Marketing & Events Specialist to support the planning, execution, and measurement of webinars, account-based marketing initiatives, field programs, and in-person events. This execution-focused role will primarily support webinar and ABM program delivery in partnership with the Field Programs & ABM Manager, while also providing coordination and administrative support to the broader regional marketing team. You'll work closely with Marketing, Sales, and other cross-functional partners to create well-coordinated, engaging programs that help generate pipeline, deepen customer relationships, and advance go-to-market goals.
Responsibilities
- Support the planning and execution of webinars, digital panels, workshops, and other online experiences.
- Manage webinar logistics, including timelines, registration, speaker coordination, audience communications, platform setup, run-of-show documentation, and post-event follow-up.
- Support ABM program execution through account-list coordination, campaign logistics, meeting preparation, outreach support, attendee and account follow-up, and program documentation.
- Partner with the Field Programs & ABM Manager and cross-functional stakeholders to coordinate activities against account priorities and pipeline goals.
- Support regional and corporate field marketing programs and in-person events.
- Provide pre-event and onsite support, including venue coordination, registration, attendee experience, materials, SWAG, catering, vendors, and day-of logistics as needed.
- Support event planning, marketing tracking, timelines, communications, promotional assets, attendee follow-up, and post-event wrap-up.
- Coordinate with Account Executives and SDRs to support event outreach, attendance, follow-up, and sales alignment.
- Maintain event calendars, project plans, budgets, status trackers, vendor communications, purchase-order and invoice documentation, and program files.
- Support scheduling, meeting preparation, notes, action-item tracking, team communications, and other administrative activities that improve marketing execution.
- Provide project coordination and executional support for broader marketing initiatives and team priorities as needed.
- Help organize shared resources, templates, processes, and documentation to improve the internal stakeholder experience.
- Track event and program performance, attendance, engagement, account activity, and follow-up actions; support reporting on program results.
- Maintain accurate program and attendee information across relevant marketing and CRM systems.
- Identify opportunities to streamline processes, improve operational efficiency, and enhance the attendee and internal stakeholder experience.
Requirements
- 2+ years of experience in field marketing, event marketing, ABM, webinar production, program coordination, marketing operations, sales, or a related role.
- Experience supporting webinars, virtual events, field marketing programs, or in-person events.
- Exposure to account-based marketing concepts and sales-aligned marketing execution.
- Strong organizational and project-management skills, with excellent attention to detail.
- Ability to manage multiple priorities, stakeholders, and deadlines in a fast-paced environment.
- Strong written and verbal communication skills.
- Strong administrative and coordination skills, including the ability to maintain trackers, documentation, calendars, and budgets.
- Experience working cross-functionally with marketing, sales, and external vendors.
- Willingness to support onsite events and travel as needed.
Benefits
- Competitive salary, comprehensive benefits, and real opportunities for growth
- We believe in investing in our people. Dialpad offers competitive benefits and perks, cutting-edge AI tools, and a robust training program that help you reach your full potential. We have designed our offices to be inclusive, offering a vibrant environment to cultivate collaboration and connection. Our exceptional culture, repeatedly recognized as a Great Place to Work, ensures that every employee feels valued and empowered to contribute to our collective success.