Content & Events Manager

You will manage our end-to-end event strategy, from trade-show floors to our global conference series. While I define the high-level strategy, you will be responsible for the execution and quality control. These functions are deeply integrated: events provide the narratives, speakers, and media needed for content, while content drives attendance and post-event engagement. By managing both, you will ensure a seamless growth loop.

Responsibilities

• Maintain a consistent publishing cadence by managing the central content calendar.
• Produce and refine LinkedIn content for our company and founder profiles using our established systems.
• Write clear, direct, and engaging copy for blogs, case studies, and landing pages that reflects our brand voice.
• Repurpose event assets into social posts, case studies, and marketing material.
• You’ll own the website upkeep
• Take full ownership of our event program, including the InstallerShow and our conferences in London, Miami, and Sydney.
• Focus on creating high-quality on-site experiences that drive ROI and lead generation.
• Continuously optimize for lower Customer Acquisition Cost (CAC) by applying learnings from every event.
• Handle the logistics: vendors, stand builds, shipping, schedules, and the hundred small things that decide whether an event lands.
• Run pre-show campaigns and prepare on-stand materials, working from playbooks that already exist, whilst carving out your own
• Set up lead capture on the day (badge scanning and scoring) and coordinate the follow-up so nothing goes cold.
• Be there on the day. These are your events to run on the ground.

Requirements

• 3 to 5 years in marketing, with real strength in content, events, or ideally both.
• A genuinely strong writer who can pick up a voice and run with it. Ours is conversational and human. No corporate sludge.
• Organised to a fault. You can hold a content calendar and a couple of immovable event deadlines at once without anything slipping.
• Calm under live-event pressure, and happy to travel for conferences
• Happy with light direction. I'll brief you quickly and trust you to deliver.
• This role is about making great content and great events happen.

Nice to have

• Experience in SaaS, tech, or anything AI-adjacent.
• Hands-on trade-show or field marketing experience.
• A decent eye for design and a sense for what makes a good bit of video.
• CMS experience, not essential but desirable
• Our buyers are plumbers and electricians, not CMOs, and learning to speak their language is half the fun.

Benefits

• 💸 Competitive salary & equity - we are building together, we win together
• 📚 AI-focused learning & development - stay ahead of the curve.
• ✈️ Team socials & annual offsites - cool destinations included(last year we went to Greece!).
• 🏥 Private healthcare - because your well-being matters.