We are hiring a Marketing Events Lead to own the execution of Sprig's event programs, from field events and conferences to Sprig-hosted experiences and meetups. You will take programs from planning through execution, ensuring every experience runs flawlessly and achieves its goals. You will work closely with the Go-To-Market team, coordinating across internal teams, vendors, speakers, and partners to deliver polished, high-impact experiences. This role requires 4 days per week in our San Francisco HQ.

Responsibilities

Own end-to-end execution of field events, conferences, and Sprig-hosted experiences, including planning, venue coordination, vendors, budgets, timelines, and on-site execution
Attend Sprig’s flagship Experience Research Events and occasionally join dinners or other prospecting events to evaluate performance, identify opportunities for improvement, and inform future event strategy.
Partner with Sales and Marketing to align events with business goals, drive attendance, and ensure strong pre- and post-event follow-through
Manage direct mail and gifting programs tied to enterprise campaigns, events, and customer engagement
Support integrated campaign launches by coordinating marketing assets, communications, and program timelines
Track event performance and surface insights that help us continuously improve our programs and investment
Collaborate cross-functionally across Marketing, Sales, and Operations to deliver a high-quality attendee experience and measurable business impact
Willing and able to step in and support Sprig’s broader marketing and pipeline-driving efforts as needed.

Requirements

2-4 years of experience in event marketing, field marketing, experiential marketing, or a related B2B marketing role
Experience independently managing events or programs from planning through execution
Enthusiastic about working on-site 4x/week and collaborating closely with teammates in person.
Strong project management skills with the ability to manage multiple events, deadlines, and stakeholders simultaneously
Excellent communication and collaboration skills, with confidence coordinating vendors, speakers, partners, and internal stakeholders
Highly detail-oriented and proactive, with strong judgment and the ability to solve problems quickly when plans change
Genuine enthusiasm for events, community building, and creating memorable in-person experiences
Ability to thrive in a fast-paced startup environment and travel up to 10%

Nice to have

Experience with B2B or SaaS marketing programs is a plus

Benefits

Competitive Salary
Competitive Employee Equity
401K Program
Medical, Dental, and Vision Benefits
FSA/HSA Benefit
$175/month Commuter Benefit
Additional Wellbeing Benefits
Flexible Paid Time Off
Paid Parental Leave
Professional Development Stipend
Hybrid Office Policy
Lunch and dinner daily
Company Sponsored Social Events