Varsity Spirit is hiring a Band Event Sales Representative to join their team. The role is responsible for developing and executing a plan to achieve sales goals, recruit bands, and grow band participation in special events, competitions, championships, and instructional opportunities. The representative will build and maintain customer relationships, promote camps and events, perform market analysis, and track sales metrics. This is a remote position within the United States, excluding Washington and California.

Responsibilities

Build and maintain key customer relationships and direct customers into appropriate band products and services that meet customers’ unique needs and achieve sales targets.
Promote camps and events in coordination with marketing and sales support; includes engaging customers on social media and using branded company social accounts
Work with Apparel Reps and Cheer/Dance State Directors to grow participation at camps, clinics, and events.
Perform competitive market analysis and adapt strategic plans to local market conditions.
Track and report on customer and sales initiative metrics.
Partner with the Manager, VPA Events to determine key Band Director conferences and meetings and ensure appropriate Varsity Spirit/Varsity Performing Arts presence
Support development of educational curriculum
Research new customers and update existing customer contact information in CRM

Requirements

Business acumen and adaptability to take high-level direction and use judgement to find best products and services for customers
Proactive planning to create and build plans that meet sales goals and strategic objectives.
High-level of professionalism and business acumen especially when dealing with large, sophisticated partners at schools and universities
Time management and organization skills to independently balance and work on multiple tasks/projects concurrently
Strong written and verbal communication skills
Customer service orientation to build and retain strong business relationships
Technical skills [Microsoft Office, Salesforce]
Ability to travel regularly and to work evenings/weekends, as needed
Strong knowledge of band programs is a necessity.
Minimum 3 years of sales experience.
Bachelor’s degree in business, marketing, education, or related field or equivalent work experience.
Experience in performing arts or the performing arts industry is required.

Benefits

Comprehensive Health Care Benefits
HSA Employer Contribution/ FSA Opportunities
Wellbeing Program
401(k) plan with company matching
Company paid Life, AD&D, and Short-Term Disability
Generous My Time Off & Paid Holidays
Varsity Brands Ownership Program
Employee Resource Groups
Access to Financial Coaching and member-owned Credit Union
St. Jude Partnership & Volunteer Opportunities
Employee Perks including discounts on personal apparel and equipment!

Band Events Sales Representative

Responsibilities

Requirements

Benefits